Tailored for passionate businesses, whether in the early stages of emergence or well-established, these services boast thoughtfully curated inclusions that transcend the ordinary, combining innovation with timeless elegance.

Custom Squarespace Website

Place your website in our capable hands and witness the transformation into a highly developed, unique, and tailor-made online presence that perfectly mirrors and aligns with your brand ethos. Allow us to alleviate your burdens by taking charge of the design and development process, freeing you to concentrate on your core strengths. Trust in our expertise to save you time and effort, ensuring that your online representation is not just functional but a true reflection of your brand's uniqueness.

Timeline: 8 Week Partnership

  • ○ 1:1 Service (I only work with one web client per month!)

    ○ Up to 8 pages Web Design + Development

    ○ Modern + Responsive Design

    ○ Basic Search Engine Optimisation (SEO)

    ○ Social Media + Newsletter Integration

    ○ 2 Review Rounds

    ○ Domain Transfer + Launch

    ○ Custom Tutorial

    ○ Post-Launch Support: 30 Days

    ○ Ongoing Squarespace 24/7 Support

  • ○ Squarespace Hosting Plan

    ○ Domain Purchase

    ○ Image Licensing

    ○ Copywriting

    ○ Font Desktop + Web Licenses

  • ○ Extra Page

    ○ Shop

    ○ Coming Soon Page

    ○ Promotional Pop Up

Custom Branding

Meticulously curated to align your business seamlessly with your dream client and your enduring vision. This comprehensive service not only ensures a bespoke brand crafted for the present but also anticipates the future. Our commitment is to deliver a timeless and minimalist style, meticulously designed with strategic thinking and meaningfulness infused into every element. Your new brand identity will never leave you lacking, ensuring a lasting and impactful presence.

Timeline: 4 Week Partnership

  • ○ 1:1 Service (I only work with one brand client per month!)

    ○ Brand Questionnaire

    ○ Primary Logo, Submark, Alternate + Favicon

    ○ Brand Guidelines

    ○ 2 Review Rounds

    ○ File Formats: JPEG, PNG + PDF

    ○ File Usage Guide

  • ○ Font Desktop + Web Licenses

    ○ Physical Printing

    ○ Source Files

  • ○ Brand Strategy

    ○ Graphic Design Items e.g. Business Cards

Sophie Murfitt is sitting on a yellow chair with a mac laptop smiling at the camera, she is wearing a white top and black pants.

Introducing Your Biggest Supporter

Crafting a brand or website for your business is an intimate process, akin to nurturing a labour of love.

It is an impactful exercise in self-expression, designed to ignite your creative innovation. An investment, not just in terms of time and resources, but also an emotional commitment, and it’s one that should be made sparingly.

With an emphasis on enduring custom designs that can stand the test of time, I aim to narrate your unique story. My philosophy is simple: Do it once and do it well.

I pay special attention to your needs and objectives, curating personalised packages and project timelines that take into account every aspect of your vision, both macro and micro. By tailoring the process right from the onset, I ensure each client receives a design experience that is as unique as they are.

Frequently Asked Questions

  • Typically, bookings are scheduled two to three months in advance. However, occasionally there may be an immediate opening.

  • All deposits are non-refundable. They act as a commitment to the project and help manage my schedule, often turning away other clients for your reserved spot.

  • Yes, payments can be divided into two parts: a 50% non-refundable deposit at the outset, and the remaining 50% due upon completion. We can also discuss further splitting payments for larger projects.

  • To avoid this scenario, we'll extensively discuss your project at the start. In the unlikely event you're still unsatisfied, we can continue refining at an hourly rate.

  • Possibly, depending on the nature of the project and existing workload. If feasible, a rush fee might be applicable.

  • No worries! I work with clients globally, accommodating various time zones.

  • Yes, you're responsible for acquiring your Squarespace hosting plan and domain. GoDaddy is a reliable choice that integrates well with Squarespace.

  • I provide 30 days of email support post-launch, or we can discuss a retainer package tailored to your needs.

  • The primary logo is the most comprehensive, including business name, tagline, or location. The secondary logo is a compact alternative. A submark is an emblematic element that still aligns with your brand aesthetic. Favicons are small, branded icons visible when switching between internet tabs.

  • Brand identity and strategy work together to elicit emotional connections with your audience. A well-crafted identity supported by a strategic plan helps attract the right people to your business.

  • Brand strategy is a blueprint for building, shaping, and communicating your brand. It is a plan for business success, problem-solving tool, gap highlighter, and a means to find the overlap between your brand's heart, business goals, and audience's needs.

  • Absolutely! Brand strategy offers clarity about your business direction and enables you to serve your audience optimally. It's invaluable if you're seeking clarity about your business trajectory.

  • The session will delve into your brand's purpose, values, voice, attributes, and personality. We'll also conduct market research, audience analysis, sales journey mapping, business goal setting, and determine your brand's creative direction.

  • Brand guidelines comprise all the elements needed for future branding, including logo usage, clear space, colour palette, typography, and brand context. They are critical for ensuring consistency in your brand identity.

  • Following the completion of your website, ownership will be transferred to you. You'll have full control to manage your own website on Squarespace. There's no need for a dedicated web administrator, as I'll supply you with a video tutorial to help guide you.

  • The initial phase of the packages I provide is firmly grounded in strategy, which is why I do not offer standalone logo designs. I’m a strong advocate - and have seen evidence through my clients' successes - that a business thrives when there is a compelling reason underpinning its design. When this "why" is established, it cultivates intention, purpose, strategic thinking, and most importantly, lasting impact.